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module menu icon Colds and coughs

It will come as no surprise that colds and coughs are common winter illnesses surrounding the season. Symptoms such as a blocked/runny nose or sore throat will usually disappear by themselves. It is important to highlight that antibiotics will not be effective to treat cold and coughs. You can read our Counter Excellence on Keeping Antibiotics Working if you wish to find out more.

Apart from recommending paracetamol and ibuprofen to manage symptoms such as aches, pains and fever, ensure you can confidently link to other ways to provide relief for a cold or cough.  This is a great way to link sell so, consider products such as nasal inhalers, throat lozenges, pocket tissues etc.

Self-help tips:

  • Use disposable tissues and wash hands regularly
  • Drink plenty of fluids and stay warm
  • Try inhaling steam to clear the airways and bring up phlegm

Read our Coughs & Colds Counter Excellence Module.