This webinar will take you through the theory on ensuring that you are meeting the conventions expected by customers within pharmacy. There is science behind every part we walk you through and this webinar will prepare pharmacy teams to develop and enhance their skills to improve their retail space.

Cathy Crossthwaite, our OTC Business Executive will be presenting this webinar and she will cover the following objectives: 

Objectives

• Understand what category management is and the importance of effective implementation
• Understand the importance of good retail standards and how to implement using core tools and techniques such as:
• Core range
• Space allocation
• Effective store layout
• Core merchandising techniques
• Effective pricing & promotions
• POS & display material
• Be able to apply techniques to standards within your pharmacy.

Please note, to benefit from this webinar, there will be a 'post course commitment' sheet provided as a download that we recommend you complete. You will also find a short quiz to complete and certificate will be made available to download!