Supporting health awareness days can help to introduce the topic of alcohol to customers and demonstrate it is something that the pharmacy can support them with. This could be done by running an awareness campaign within the pharmacy, these are a great opportunity to promote services provided in the pharmacy and generate new customers.
To give you an idea as to what your Health Promotion Zone could look like for Safer Drinking we have given you an example below.
There are a couple of opportunities to run an alcohol health promotion to coincide with national events. Dry January runs for the whole of January every year and alcohol awareness week is at the start of July. See Alcohol Awareness Week | Alcohol Change UK for the exact dates.