Health promotions play an important role to spark a conversation around the topic of pneumonia and is a great way of highlighting key statistics and introducing the pneumonia service to your customers. Why not tag in the importance of also having a flu vaccination too?

Who should you be speaking to?

Suggested resources to run a campaign to support national awareness dates such as ‘Breathe easy week’ and ‘World Immunisation week’:

• Order free leaflets from the British Lung Foundation such as:
  • “Pneumonia” leaflet
  • “Caring for someone with a lung condition” leaflet
  • “How to stop smoking. It’s never too late to quit” leaflet
  • Take a look at the “Stay active, stay well” DVD
  • “BLF helpline cards “
• Order ‘disease awareness’ resources from pharmaceutical companies such as Pfizer

You can also download a range of health promotion briefing sheets, in particular how to ‘How to run a flu campaign’ and ‘Antibiotic resistance campaign’. This sheet will take you through setting up, delivering and recording the outcomes of an effective campaign.